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Golf business software that keeps up with you

Occam runs scheduling, memberships, and payments on one system. Caddie books your clients. Marshal tells you where to focus next.

Why Occam

Most golf businesses run on a patchwork. A booking tool here, a spreadsheet for memberships there, a card reader and a notes app nobody opens twice.

Occam is one system. Scheduling, memberships, payments and coaching share one client record, so nothing is typed twice and nothing falls between tools.

How Occam works

The loop · 1.0
  1. Client side

    Caddie serves the client, end to end

    On your booking page Caddie books, reschedules, sells packages and answers membership questions, for members and for strangers, with nobody on your side lifting a finger. It also notes what a client wanted and did not get: an abandoned booking, hesitation at a price, a Thursday with no openings.

  2. Analyzers

    Marshal reads the whole record

    Marshal's analyzers read your bookings, memberships, revenue and Caddie's signals every day and surface what changed: weekly capacity, revenue trend, client engagement, demand, conversion, the booking page funnel, expiring memberships.

  3. Recommendation

    Marshal proposes the work, your team approves it

    A finding becomes a recommendation with the actions spelled out: open a window on a coach's schedule, email the clients who asked, run a promotion, chase expiring memberships. Marshal can do all of it. Nothing runs until a person taps approve.

  4. Outcome

    Marshal does it, then reports what it did

    Approved, the actions run: the schedule opens, the emails go, the promotion goes live. Marshal tracks what each change did to bookings and revenue for 14 days, so you know which ones paid off.

Beyond the schedule

The product · 2.0

Every client on one record

Membership, next charge, balance, next visit, bookings and notes on one profile. Ask Marshal about a client from the same screen.

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Sell time up front

Memberships bill themselves, monthly or annually, with usage tracked against what each plan includes. Packages sell sessions in advance and draw down as clients book. Promo codes validate at checkout and track their own redemptions.

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Every coach, bay and room on one grid

One schedule, two views. Coaches as columns, then a tap to bays, rooms and practice areas, each with its own capacity, buffers and waitlist. Block time, add a closure, see what is free right now.

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Your clients carry it

The client app on iOS and Android. A member sees the next lesson, books another, follows the curriculum and manages the plan without calling the shop.

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Start with a 14-day trial

$30/month after that. Unlimited bookings. Your client pays the 4% service fee, you keep 100% of your price, minus standard processor fees.