Everything you need to run a modern Golf Business & Facility

Scheduling, memberships, and payments that work together. No double-bookings, no spreadsheets, no reconciliation headaches.

1. 1.1

   Conflict-Free Scheduling

   Availability that reads coach schedules, location hours and existing bookings at once, so conflicts never reach a client. Bays, rooms, clinics and events carry capacity and waitlists.

2. 1.2

   White-Label Booking Pages

   A branded booking site with your logo, colors and fonts. A three-step picker pools availability across coaches and bays, and no account is required.

3. 1.3

   Membership Management & Billing

   Monthly and annual billing tied to membership tiers, each with its own access and pricing. Members book and manage their plan from a self-service portal.

4. 1.4

   Platform-Fee-Aware Payments

   Stripe Connect with direct payouts and failed-payment recovery. Every transaction shows the platform fee, the processing cost and your net.

5. 1.5

   Invoices & Receipts

   A numbered invoice for every booking, series and package, emailed automatically and resendable from the client portal.

6. 1.6

   Promotions & Promo Codes

   Codes that validate at checkout, limited by service, tier, audience or date window, with every redemption tracked.

7. 1.7

   Marketing, Campaigns & Retention

   Email, SMS and push campaigns built on real booking and membership data. Automated sequences bring lapsed clients back.

Real-time insights into facility utilization, revenue trends, and member engagement.

1. 2.1

   Analytics & Utilization

   Coach schedules, resource usage and peak hours. Revenue by membership, lessons and events. Booking patterns per client.

2. 2.2

   Multi-Location Support

   Every facility from one dashboard, with location-specific settings, cross-location booking and consolidated reporting.

Caddie captures demand from your clients. Marshal turns it into changes your team approves.

1. 3.1

   Caddie

   Client-facing

   Helps golfers book, browse memberships and manage their schedule, with or without an account. Quietly notes demand signals like abandoned bookings and passes them to Marshal.

2. 3.2

   Marshal

   Admin & Staff

   Turns those signals into recommendations for your staff, such as unmet Thursday demand or drop-off at a price point. Handles admin tasks too, and always waits for human approval.

Every client gets a portal, a curriculum and session notes that keep them engaged between lessons.

1. 4.1

   Curriculum Programs

   Structured lesson programs with modules, trackable lessons, and archivable progress history

2. 4.2

   Progress Reports

   Snapshot curriculum completion and assessment scores, shared directly to the client portal

3. 4.3

   Multimedia Session Notes

   Text, voice recordings, videos, images, and links attached to every session

4. 4.4

   Shared Resources

   Drill videos, swing analysis, and practice plans from your library, shared per client

5. 4.5

   Reusable Templates

   Build curriculum packages once, apply to any client in one click

6. 4.6

   Client Portal Access

   One login for session notes, curriculum progress, shared resources, and reports

1. 5.1

   Video Capture & Annotation

   Record swing video, draw, and add timestamped comments, shared straight to the client

2. 5.2

   AI Swing Analysis

   On-device pose tracking turns a phone capture into AI-suggested, timestamped coaching annotations your pro reviews, edits, and shares

Native iOS and Android apps for both your clients and your team. Same platform, role-aware experience.

1. 6.1

   Client app

   Browse, book and pay in a few taps. Curriculum progress, session notes and push notifications that open the right booking.

2. 6.2

   Coach & staff app

   Schedule, clients and bookings in your pocket. Capture and annotate video on the range, then share it instantly.